Satpal Singh

BTL Manager @ Clove Dental

Gurgaon stplsingh0@gmail.com 9891725842
Current CTC
9.5 LPA
Expected CTC
11 LPA
Notice Period
30 Days
Experience
9.4 Years
Profile Summary

Results-driven Sales & Operations Professional with 8+ years of experience in multi-location
management, team leadership, BTL marketing, FMCG operations, customer acquisition, and
revenue growth. Proven success in handling multiple business locations, leading teams, driving
operational excellence, and executing growth strategies. Seeking a leadership opportunity where
I can contribute to business expansion and operational excellence.

Work Experience
2025 – Present
BTL Manager
Clove Dental
  • Managed 15 Clove Dental clinics in Gurgaon, handling their complete BTL marketing

operations and performance growth.

  • Managing BTL marketing operations for 15 clinics across Gurgaon.
  • Driving patient acquisition, clinic footfall, and local market visibility.
  • Executing RWA activities, corporate tie-ups, camps, and outreach programs.
  • Coordinating with clinic heads, doctors, vendors, and regional teams.
  • Managing branding, budgets, and field execution performance.
2024 – 2025
Area Sales Manager
Milkbasket (Reliance) Fmcg
  • Responsible for organizing BTL activities (Events).
  • Managed only BTL operations and offline activation campaigns.
  • Handled a team of 24 members across Gurgaon, Bhiwadi, and Faridabad.
  • Planned local marketing activities to increase customer acquisition.
  • Managed field execution, branding, and team performance.
2023 – 2024
Area Sales Manager (Offline Sales)
Otipy (Crofarm Agriproducts Pvt Ltd) Fmcg
  • Managed only BTL campaigns for FMCG products and local activations.
  • Handled a team of 12 members across Gurgaon and Bhiwadi.
  • Led field execution to improve outreach and customer acquisition.
  • Managed daily reporting and activity performance.
2021 – 2023
Team Leader (Offline Sales)
Otipy (Crofarm Agriproducts Pvt Ltd) Fmcg
  • Supervised field sales teams and tracked daily KPIs.
  • Conducted market research and generated new business leads.
  • Maintained reporting systems and team discipline.
2020 – 2021
Senior Sales Executive
Paytm Payment Bank (Kyc)
  • Managed customer onboarding and KYC processes.
  • Supported field sales growth and target achievement.
2017 – 2020
Sales Executive
Oppo India (Mobile Sale)
  • Managed retail sales and customer engagement.
  • Demonstrated products and achieved monthly targets.
Education
Govt. Polytec
Electrical Engineer in General
2014 - 2017
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Top Skills
Btl Marketing & Activations Cluster Multi-Location Management Customer Acquisition Fmcg Operations Kpi Tracking & Reporting Local Market Expansion Operations Management Sales Growth & Revenue Generation Sales Lead Pipeline Management Stakeholder Management Team Leadership & Training Vendor Management