Develop & drive the sales strategy in alignment with the business strategy for the achievement of annual sales revenue through Retail, OEM, & Project Sales for Panel Products.

• Ensure execution of the sales strategy, with specific focus on expansion & retention of the Project customer base eg : Architect, Interior Designers, OEM- s, Turn Key Contractors.
• Develop relationship with existing client / customer base and develop new base for market penetration.
• Driving specification with Architects & Contractors for Laminate and allied products.
• Build strong pipeline for upcoming projects in North TN.
• Formulate and monitor set quarterly/monthly targets for each product category (HPL - Normal Laminates, Specialty Laminates; Etc..,).
• Finalize, approve and monitor budget for undertaking Sales activities in line with the overall business objectives.
• Ensure maximization of revenue realized form current clientele and from newly developed customers.
• Collaborating with multiple departments to ensure On-time in full delivery of all sales orders with effective consolidation and production planning.
• Regularly monitor cash to cash cycle with the objective of reducing the payment receivables, that includes - customer credit control and approval, overdue receivables, net finished goods inventor and C form liability etc.
• Manage customer in liaise with QC & QA teams to address any defects and customer complaints with respect to product quality & ensure deployment of necessary changes suggested.
• Ensure timely provision of demand forecast to production team for meeting customer requirements.
• Drive performance orientation through regular monitoring, review of performance parameters and providing feedback to team members.
• Collaborate with HR department to plan execute IDP's for team member and implement various initiatives and engagement program.

Heading Lighting Division Coimbatore Branch, previously Madurai Branch, Lighting B2C Division.

1.Direct all operational aspects including distribution operations, customer service, human resources, administration and sales

2.Assess local market conditions and identify current and prospective sales opportunities

3.Develop forecasts LED objectives and business plans & Meet goals and metrics

4.Bring out the best of branch’s personnel by providing training, coaching, development and motivation

5.Locate areas of improvement and propose corrective actions that meet challenges and leverage LED Distribution growth opportunities Share knowledge with other branches and headquarters on effective practices, competitive intelligence, business opportunities and needs

6.Address retail , Distributor and employee satisfaction issues promptly

7.Adhere to high ethical standards, and company with all regulations/applicable laws Distribution to improve the presence and reputation of the branch and company Stay abreast of competing markets and provide reports on market movement and penetration

1. Handle a team of Managers & Sales Managers
2. Guiding and motivating the Area Manager / Sales Managers/ Unit Managers.
3. Maintains and expands customer base by counseling sales representatives; building and maintaining rapport with key customers; identifying new customer opportunities. Establishes sales objectives by creating a sales plan and quota for zones in support of national objectives. Meets zonal sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
4. Ensuring compliance & control, following the process and providing high customer service to dealers.

1.Direct all operational aspects including distribution operations, customer service, human resources, administration and sales

2.Assess local market conditions and identify current and prospective sales opportunities

3.Develop forecasts LED objectives and business plans & Meet goals and metrics

4.Bring out the best of branch’s personnel by providing training, coaching, development and motivation

5.Locate areas of improvement and propose corrective actions that meet challenges and leverage LED Distribution growth opportunities Share knowledge with other branches and headquarters on effective practices, competitive intelligence, business opportunities and needs

6.Address retail , Distributor and employee satisfaction issues promptly

7.Adhere to high ethical standards, and company with all regulations/applicable laws Distribution to improve the presence and reputation of the branch and company Stay abreast of competing markets and provide reports on market movement and penetration

1. Handle a team of Managers & Sales Managers
2. Guiding and motivating the Area Manager / Sales Managers/ Unit Managers.
3. Maintains and expands customer base by counseling sales representatives; building and maintaining rapport with key customers; identifying new customer opportunities. Establishes sales objectives by creating a sales plan and quota for zones in support of national objectives. Meets zonal sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
4. Ensuring compliance & control, following the process and providing high customer service to dealers.

Responsible for achievement of Gross, Net & Recharge sales targets in the assigned territory by execution of trade programs, robust and optimal distribution network, Market workings, and enhancement in sales capacity.

Achieving and maintaining market share in a highly competitive market.

Responsible for sales adherence and process in the assigned territory.

Responsible for Appointment Channel Engagement and Productivity defined.

Responsible for Channel attrition and Performance.

Responsible for market coverage & penetration Responsible for Retail and channel sales and collection.

Responsible for Retails showroom activities.

Territory Manager- Channel sales