Piyush Gupta

Assistant General Manager – Sales @ Designed Market-Specific Strategies Ensuring Strong Product Advocacy And Retention In A

Mumbai piyush.sng@gmail.com 9818317889
Current CTC
45 LPA
Expected CTC
60 LPA
Notice Period
90 Days
Experience
25.7 Years
Profile Summary

Senior business leader with 14+ years of cross-industry experience in driving large-scale loyalty
ecosystems, contractor and influencer engagement, multi-region P&L leadership, and
enterprise-wide customer capability building. Proven expertise in architecting high-impact,
tech-enabled loyalty frameworks that unlock sustainable growth, strengthen channel
relationships, and expand market share. Known for transforming operations through SOP-led
governance, data-driven decision-making, and high-performance team development.
Consistently delivers strong primary sales outcomes, improved profitability, and scalable
strategic programs aligned with long-term organizational goals.

Work Experience
N/A – Present
Assistant General Manager – Sales
Designed Market-Specific Strategies Ensuring Strong Product Advocacy And Retention In A

Job Description:

  • Led business operations across Pune, Nashik & Kolhapur hubs.
  • Drove value growth through dealer onboarding, strong channel management, and
  • influencer engagement.
  • competitive environment.
  • Directed large on-ground teams, ensuring high motivation and delivery on business KPIs.
N/A – Present
Present
Jsw Paints Ltd

Job Description:

  • Assistant General Manager – Loyalty, Influencer Program & Customer First (July 2024 –
  • Present)
  • Leading the design and execution of the national loyalty and influencer ecosystem to
  • drive long-term contractor engagement and brand preference.
  • Achieved 81,369 contractor activations in FY25 – highest ever for the company.
  • Architected scalable loyalty structures with instant gratification, QR-based participation,
  • and tech-enabled contractor journeys.
  • Designed capability-building journeys for newly joined field teams and strengthened
  • performance of existing teams to align with KPIs.
  • Strategized contractor and distribution schemes to enhance reach, participation, and
  • volume extraction.
  • Managed national shop-meets, certification programs, and capability development
  • initiatives.
  • Planned and managed capex for Influencer Programs & Customer First vertical.
N/A – Present
Senior Manager – Sales
Expanded Dealer Network Through Quality Appointments Improving Reach And Market

Job Description:

  • Managed business for Pune, Baramati, Ahmednagar & Solapur.
  • share.
  • Strengthened retailer relationships based on ROI, inventory rotation, product adoption,
  • and service excellence.
  • Ensured payment discipline and efficient working capital cycles.
  • Conducted deep competition tracking for proactive strategy planning.
  • Built a strong team culture aligned to business outcomes.
N/A – Present
Regional Business Manager – Uttar Pradesh
Grew Motorcycle Market Share From 3% To 5.5% And Pst Share From 23% To 32%

Job Description:

  • Delivered annual business plans, strengthening both top- and bottom-line performance.
  • Drove the region to become Pan-India’s highest turnover region (₹600 Cr).
  • Led and coached a team of 30, achieving consistent growth.
  • Achieved double-digit YOY growth in Non-Motorcycle Business: GMA, Apparel, Extended
  • Warranty (80% penetration) and RSA (40%).
  • Launched 51 Service-on-Wheels for enhanced customer experience.
  • 204 touchpoints.
N/A – Present
Royal Enfield – A Unit Of Eicher Motors Ltd
N/A – Present
Company Store Manager – Lucknow
Customer Experience

Job Description:

  • Led complete store operations including sales, finance, team management and
  • customer experience.
  • Achieved record 100+ bookings (2011) and 172 bookings (2013), highest in UP.
  • Organized monthly rides, strengthening community engagement and brand equity.
  • Recognized as Highest Performer for three consecutive years.
  • Completed Royal Enfield Business Managers Program, ranked 3rd nationally.
Education
• Executive Certificate Program – Strategic Ceo (2024), Iim Raipur
Diploma in General
N/A - N/A
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Top Skills
Business Planning & P&L Management Channel & Network Expansion Competition Intelligence & Market Analytics Influencer & Contractor Engagement Loyalty Program Strategy & Execution Sop Development & Process Excellence Team Capability Building & Coaching Tech-Enabled Customer Lifecycle Management Vendor & Agency Management